Build your future with India’s only apprenticeship-embedded BA degree. Learn from industry experts, earn a paid stipend, and graduate with real experience + placement-ready skills.
Our counsellors will guide you on eligibility, programme fit, scholarships & admissions.
Industry-designed BA degrees under the Apprenticeship Embedded Degree Programme (AEDP) model — in association with Medhavi Skills University (MSU) under NEP 2020.
Master brand storytelling, advertising strategy, digital media and integrated marketing communication — taught by industry practitioners.
A future-first communication degree built with real-world exposure, paid apprenticeship and industry mentorship at every stage.
Gain meaningful work experience during your degree — not after it.
Career support, portfolio building, interview prep and placement readiness.
One of India’s most respected communication-focused institutions.
Academic credibility with practical learning under NEP-aligned structure.
CCOs, GMs, VPs — DSC alumni lead at Paytm, Lowe Lintas, Logitech and the world's most respected companies.
Learn from professionals who have actually done the job. No career academics. Only real industry experts.
Awarded Best Mass Communication Institute in New Delhi. 30+ years of consistent industry recognition.
Skill-building courses each semester ensure you graduate with real, marketable capabilities.
The DSC × MSU AEDP model integrates paid industry apprenticeship directly into your 3-year BA. Academic learning and real-world practice happen simultaneously — you graduate as a professional, not a fresher looking for their first break.
Communication theory, media literacy, writing fundamentals. Skill modules each semester to build immediate, marketable competencies. Introduction to Marketing, Advertising, PR and Digital - key fundamental concepts.
Working on an industry project, helps you gain insight and confidence on how to approach tasks, roles and responsibilities at work later on. Personality Development, Body Language, Interview skills - learn how to project your personal Brand.
Advanced specialisation in your chosen track. Paid Apprenticeships in each semester (around 2.5 months each). Attendance at industry conferences, international webinars and professional body events.
Final extended internship at a leading organisation. During final semester, you undertake a six-month internship in the industry vertical of your choice. Most students receive pre-placement offers even before their convocation ceremony.
You earn real industry income during your degree — no other UG programme in India offers this.
The 2025 batch was fully placed over a month before their ceremony. An industry-first achievement.
Global faculty, international conventions and exchange programmes built into the programme.
1-on-1 hand-holding from professionals who genuinely invest personal time in your career.
Full legal and industry recognition — accepted across India and internationally.
DSC's admission criteria welcome curious, communication-oriented students — not just high scorers.
Our alumni hold leadership positions at India's and the world's most respected organisations.










Founded in 1995 with a vision to steer change in Higher Education Communication, DSC celebrates 31 years of being a pioneer in the industry.
DSC is now a Sectoral Partner of Medhavi Skills University (MSU) in Media and Communication with exclusivity in IMC — launching revolutionary Apprenticeship Embedded Degree Programs (AEDP) under WISE, aligned with NEP 2020.
×
Real voices from students who chose DSC and transformed their careers.
DSC didn't just give me a degree — it gave me 2 years of real work experience before I even graduated. I received my placement offer 6 weeks before Convocation. No other college does this.
The apprenticeship model sets DSC miles apart. I was earning a stipend in my second year, building a real portfolio. My peers at other colleges were still writing theory assignments.
My faculty were actual CCOs and VPs — not just academics. One professor became my mentor and directly referred me to my first job. That is the DSC difference no one else offers.
Everything you need to know before applying to DSC’s UG programmes.
Limited seats for 2026–29. Apply now and get your free counselling call from our admissions team.