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BA in Media and Marketing Communications 3

BA in Media and Marketing Communications

Placements 2023 – Entire batch placed upto 1 month before Convocation
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A ‘Communication Gurukul’ backed by 28 years of rich experience In Integrated Marketing Communications, now launches UG courses – BA in Media & Marketing Communication.

The Bachelor’s in Media and Marketing Communication aims to prepare students to be the next generation Marketing Communication professionals. Students will be equipped to foray into Advertising, Public Relations, Branding, Event Management and several other dynamic domains with cutting-edge exposure and deep academic delivery. Here we stress on the magic of Big Ideas. This course will encourage students to experiment with ideas, situations, principles and propositions to open their mind, forge ahead and create new and interesting realities in this vibrant world of media and communication.

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THE CURRICULUM

Semesters-06

Core Courses–21
  • Media & Marketing Management
  • Computer & Applied Concepts
  • Mass Communication Concepts
  • Digital & Social Media
  • Event Management
  • Business Environment
  • Radio Production & Editing
  • Broadcasting Production & Editing
  • Video Editing
  • Web & Content Writing
  • Event Management

…among others

Skill Courses–06 
  • Interview Skills
  • Podcasting 
  • Anchoring

….among others

Made Engaging through

  • Exercises
  • Workshops
  • Games 
  • Presentations 
  • Quizzes
  • Puzzles 
  • ‘Live’ projects
  • CSR…
11Idiya DSC

THE CURRICULUM AND ACADEMIC STRUCTURE

Semesters – 06

Core Courses – 21
  • Media & Marketing Management
  • Computer & Applied Concepts
  • Mass Communication Concepts
  • Digital & Social Media
  • Event Management
  • Business Environment
  • Radio Production & Editing
  • Broadcasting Production & Editing
  • Video Editing
  • Web & Content Writing
  • Event Management

…among others

Skill Courses – 06 
  • Interview Skills(Skill Course)
  • Podcasting (Skill Course)
  • Anchoring (Skill Course)

….among others

On the right side, kindly keep, 

Made Engaging through

  • Exercises
  • Workshops
  • Games 
  • Presentations 
  • Quizzes
  • Puzzles 
  • ‘Live’ projects
  • CSR…
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Details regarding Eligibility, Admission Process and Fees:
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Eligibility

Any student with a passion and interest in Communication and who has completed his/her Senior/Higher Secondary by July 2023 is eligible to apply.

Apply Now

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Admission Process

In order to take admission, a student may register online on the DSC website. Upon registration, the form will be screened and the student invited for a brief Personality Interview. Selected students will thereafter be invited to join the programme.

Apply Now

Scholarships

Best in Academic

Encouraging outstanding scholastic performance is critical in motivating and encouraging students to perform well. Keeping this in mind, DSC has announced the ‘Best in Academic Scholarships’.
Students can avail a scholarship of upto Rs 50,000*/- under this scheme. Contact the institute for more details.
*T&C

Best in Skill evolvement

Performance in industry is also critical to this new educational model. To the best performing ‘Apprentice’, annually, DSC will award the ‘Best in Skill Evolvement’ – prize money of Rs 20,000/- .

WHY DSC? WHY THE UNDER GRADUATE PROGRAMMES HERE?

Highlights:
  • Virtual Session with Global leaders
  • Special Workshop on Planning a Marketing Campaign (ad+media both traditional and new) – (For BA in Media & Marcom)
  • Special Corporate Film Production
  • Create a Roadshow/sponsored program (like KBC), promoting a brand
  • Geared towards applicability and creativity
The DSC – MSU Bachelor’s Advantage

3 years = 36 months, where 15+ months spent on Industry projects and Internships

  • Critical futuristic knowledge, embedded with latest technical know-how
  • Professional skills relevant to the industry, ensuring top performance
  • How to compete by developing leadership /group management skills.

To add to this evolving mosaic of your exciting new world–view you may get to share views and exchange ideas with eminent personalities from different fields in India and around the globe too. We will invite eminent authors, artists, media & marketing personalities, journalists – to name a few. Additionally, you may get the opportunity to attend conventions, conferences, seminars, webinars, organized by professional bodies – to learn more about and experience the business scene.The programme will include – projects, presentations, games, quizzes, workshops requiring your dedicated participation even while you have fun. This programme is holistic and exciting, focus will be given to: punctuality, attendance, appropriate demeanour, dress code. While our rules & code of conduct may seem stringent, you will “stand apart from the crowd”.

Delhi School of Communication
Delhi School of Communication
Delhi School of Communication